Mumbai: The Indian Society of Advertisers (ISA) issued a statement recently backing Broadcast Audience Research Council (Barc) India’s landing page algorithm. ISA chairman Sunil Kataria said,...
Mumbai: The Indian Society of Advertisers (ISA) has issued an advisory to its members in support of Broadcast Audience Research Council (Barc) India TV ratings. In...
Mumbai: The newly elected executive council of the Indian Society of Advertisers (ISA) has re-elected Godrej Consumer Products Ltd (GCPL), CEO- India, and SAARC Sunil Kataria...
NEW DELHI: India’s TV audience measurement company Broadcast Audience Research Council of India (BARC India) is contemplating a complete review and legal overhaul of contracts it...
NEW DELHI: India’s TV audience measurement company Broadcast Audience Research Council of India (BARC India) is contemplating a complete review and legal overhaul of contracts it...