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MUMBAI: The rather (in)famous comedy group All India Bakchod (AIB) has some ambitious expansion plans up their sleeves. The group has launched its advertising wing called Vigyapanti,...
MUMBAI: Star India’s video on demand platform Hotstar has leapfrogged towards original content creation by appointing iRock Production’s Siddhartha Jain as creative director – original content....
MUMBAI: ’Tis the age of disruption and leading from the forefront is Star India. Even as media pundits have been shouting from rooftops about how over-the-top...
MUMBAI: Star India’s OTT platform Hotstar, which tasted success on two of its original shows for the ICC Cricket World Cup 2015 – One Tip One Hand and Juicy Half Volley,...
MUMBAI: Using exclusive content to drive interest, engagement and conversations amongst the digitally active, premium young audiences on mobile, India’s largest digital content platform, hotstar, has...
