MUMBAI: Even as India’s only television rating body BARC India plans to get into digital measurement arena, Star India has made a major splash and taken...
MUMBAI: Much is in store for Over-the-top (OTT) content aggregator platform Hotstar. A game-changer in the industry which managed to generate 175 million downloads in two...
MUMBAI: Hotstar, India’s leading streaming platform today announced that it is expanding its Premium Service and offering a new storytelling format, CinePlay, under its Originals banner....
MUMBAI: Hotstar, one of India’s leading premium video streaming platform, leveraged Akamai Technologies, Inc., a global leader in content delivery network (CDN) services, to establish several...
MUMBAI: OTT and VOD services have been adding a variety of content and myriad features to attract more and more consumers to their service in India....