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Coffee culture has grown by leaps and bounds in the country and cafes have become a hotspot for the young and old alike. With more and...
Brands are an important influence on our lives. They are central to free markets and democratic societies. They represent free choice. They also have a profound...
Point of Purchase Advertising International (POPAI) is the only non-profit trade association exclusively committed to serving the interests of all those involved in POP advertising including...
DaimlerChrysler India CEO and MD Hans-Michael Huber is bullish on the company’s India operations and targets a growth of about 10 – 15 per cent this...
Lintas’ media division comprises three arms – Initiative Media, Interactions and the newest baby Insight. The three media services agencies have diversified roles. Lintas was amongst...
