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MUMBAI: Balaji Telefilms founder Ekta Kapoor said the rise of connected TVs will finally bring women-centric, urban-mass storytelling back into the digital ecosystem after years of...
MU7MBAI: YouTube is turning beauty tutorials into storefronts. The video platform has added Nykaa and Purplle to its shopping affiliate programme, expanding creators’ ability to monetise...
MUMBAI: Aamir Khan is ripping up the rulebook. In a landmark move, the actor-producer is releasing his blockbuster Sitaare Zameen Par directly on YouTube Movies-on-Demand from...
MUMBAI: YouTube has picked a heavyweight to steer its India ambitions. Gunjan Soni, the former Zalora chief executive and Myntra marketing whiz, has been named country...
MUMBAI: Jabong, India’s leading online fashion brand, has launched its new marketing campaign to promote the fourth edition of its biggest sale of the year- the...
