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MUMBAI: WPP has bagged InfoSum, the data collaboration cutting edge solutions provider. This acquisition, a proper “data-licious” deal, promises to supercharge WPP’s AI-driven marketing arsenal, giving...
MUMBAI: Noopur Bapna has taken the plunge into the frosty world of frozen desserts, nabbing the coveted position of media and digital marketing lead for ice...
MUMBAI: India’s digital sports scene is a proper riot, with cricket still the undisputed king, but other sports are making a right racket too, according to...
MUMBAI: India’s competition regulator has launched a surprise raid on several advertising behemoths, including GroupM, Dentsu and Interpublic Group, as well as a broadcasters’ industry body...
MUMBAI: Lemma has appointed Salil Shanker as its chief partnership officer – APAC. With a strong background in digital innovation and omnichannel strategy, Shanker has held...
