MUMBAI: Media agencies usually help clients target consumers for their campaign and are usually never on the receiving end. Trying to bring such an interaction to...
MUMBAI: The country is gearing up to celebrate India’s 68th Independence Day. The patriotic fervor is in the air. Everything from channels to radio stations, newspapers,...
MUMBAI: Part of WPP Group, Quasar, a full service digital agency, has appointed Rasika Bamba as the new regional head, north and east. She will...
MUMBAI: During her recent visit, Facebook COO Sheryl Sandberg, signed the company’s first agency deal in India with WPP’s integrated media and marketing company, GroupM. ...
MUMBAI: GroupM, WPP’s integrated media and marketing company, has topped the RECMA overall activity billings 2013 ranking of media agencies again. GroupM India increased its market...