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MUMBAI: Time spent and attention levels are sliding down for digital as there is so much content to offer that if the content doesn’t have some...
MUMBAI: Video is the new glue fusing brands with their consumers thanks to the massive explosion in consumption on digital and handheld devices. Marketers are working...
MUMBAI: Mindshare, the largest media agency of GroupM, continues its growth on the back of winning new business summing up to Rs 1,100 cr in the...
MUMBAI: Motivator, an integral part of GroupM – world’s largest media investment agency – has appointed Mausumi Kar as its India managing director effective from 1...
MUMBAI: Media agency network Wavemaker has appointed Karthik Nagarajan as chief content officer. In his new role Nagarajan will be working closely with Wavemaker chief executive...
