MUMBAI: The Indian sports sponsorship scene has flexed its muscles, punching through the Rs. 16,633 crore barrier, according to GroupM ESP’s latest Sporting Nation report. That’s...
Mumbai: The year 2021 saw a resounding comeback for sports sponsorships and media deals, as compared to 2020 when the pandemic took over. The size of...
MUMBAI: The sports industry in emerging markets is changing rapidly today. Amongst the various changes that is impacting sports and its allied businesses, is the emergence...
MUMBAI: Move over Cricket World Cup, welcome Indian Premier League (IPL) Season 8! With the home grown league becoming a global reputable property, GroupM ESP...
MUMBAI: An experiment that began with fusion music over three seasons back is all set to return once again. Coke Studio @MTV season four is all...