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MUMBAI: Gone are the days when marketing only used to target adults with disposable income. Now-a-days, kids are an important constituent of marketing eco-system for brands,...
MUMBAI: Sanjay Gupta, who steered Star and Disney India growth by expanding its digital footprint and acquisition of broadcasting rights for critical sporting events, has stepped...
MUMBAI: For a long time, the film industry has produced and marketed films based on gut and the same instinct and some basic media reports have...
MUMBAI: Google country director – India Nitin Bawankule will be joining Star India as head of ad sales from October. Bawankule has around 25 years of...
MUMBAI: YouTube launched a dedicated vertical for fashion thanks to the increasing importance of its massive beauty community. The new vertical YouTube Fashion aims to capitalise...
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