Leo Burnett has won the integrated communication mandate for the entire product portfolio of General Mills in a multi-agency pitch. On the decision to choose Leo...
MUMBAI: General Mills and Disney Consumer Products have come together to introduce three new Big G cereals: Disney’s Little Einsteins Fruity Stars, Disney’s Princess Fairytale Flakes...
Entertainment company DreamWorks SKG and consumer food products giant General Mills have announced a strategic worldwide promotional partnership. The alliance will fully integrate DreamWorks movie properties...