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With new channels and genres like infotainment and news growing, the challenge for existing players is to hold on to their audience share.But that is what...
One of the most hotly contested battles being played out on Indian television screens at the moment is in the English movie space. It‘s basically a...
MUMBAI: With the war to increase channel share heating up among English movie channels, Star Movies has announced a new programming initiative Danger Zone.. Next month,...
Hallmark, which claims a viewership base of 8.2 million in India, is pushing hard to become the channel that the whole family can enjoy. Hallmark is...
