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MUMBAI: The launch of JioHotstar, a powerhouse streaming platform combining Jiocinema and Disney+ Hotstar, was nothing short of a marketing masterstroke. The announcement, perfectly timed with...
MUMBAI: As the Women’s Premier League (TATA WPL) 2025 enters its third season, the tournament continues to redefine women’s cricket, setting new benchmarks for viewership, engagement,...
MUMBAI: Rohit Raikwar has been appointed as general manager at Paytm Ads. He moves from Disney+ Hotstar where he was agency lead. In his new role...
MUMBAI: Media planners and buyers who are sharpening their teeth before going in for the kill over unsold inventory during the cricket coming up in the...
In India, the free ad-supported streaming TV (FAST) market isn’t just growing; it’s practically sprinting faster than a Mumbai local train during rush hour. With revenue...
