Gone are those days when consumers used to contact just one channel regarding a specific brand or business. In today’s dynamic world, which is swarming with...
AI has revolutionised the ways in which brands connect with their target audiences through targeting precision and hyper-personalisation. AI has also found applicability in ‘sentiment analysis’...
The e-commerce market is booming exponentially. E-commerce sales are anticipated to touch the $8 trillion mark by 2027. Attracting and retaining customers in this ever-evolving landscape...