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New Delhi: Videos have become the go-to tool that brands worldwide are turning to. India is no exception in this case. Brands, in their quest for...
MUMBAI: The changing advertising landscape is now being led by data-driven tools such as artificial intelligence (AI) and machine learning. Pulp Strategy, a full-service interactive, digital...
MUMBAI: Stay home but stay fit, come what may! Gyms, like all public places, were also shut due to the restrictions on account of Covid2019. However,...
NEW DELHI: Which marketer doesn’t know about the theory of lipstick effect? Tracing its roots to the great depression of 1929, the theory substantiates that glum...
MUMBAI: Amazon.com, Inc. today announced financial results for its first quarter ending March 31, 2020. The result is a measure of how the Covid2019 pandemic is...
