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Mumbai: Covid-19 disruptions and months-long lockdowns hampered the marketing industry for the last two years. While some mediums became irrelevant during the pandemic, others witnessed enormous...
Mumbai: With five shows running across platforms, two delivered, and another five lined up for 2021, TVF president Vijay Koshy is looking forward to an exciting...
New Delhi: A renowned Content and Marketing Strategist, Lee Odden says “Content isn’t the king, it’s the Kingdom”. In a world of digitization and technological advancements,...
New Delhi: In business-to-business (b2b), marketing often comes to a halt at the lead generation funnel. Given the economic environment created by the pandemic, the stress...
NEW DELHI: Storytelling in content marketing is a vital tool to connect with the audience. Content marketing has always been used in a more personal manner....
