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MUMBAI: Artificial intelligence isn’t just a buzzword anymore—it’s shaping the way industries think, act, and innovate. At the recent IAA Conversations in Mumbai, Harvard Business School...
Mumbai: Capgemini Research Institute published a report on 2023 consumer behaviour for products in retail industries. It is a navigating experience for consumers at large here...
Mumbai: Due to conservative market behaviour since March 2019, covid-19 has restricted businesses from taking a full-scale marketing approach. However, mobile user penetration has grown enormously...
Mumbai: AI-enabled marketing already accounts for nearly half of all advertising revenue, that is more than $300 billion of global advertising revenue. And its growth is...
Mumbai: India’s online beauty and personal care market has witnessed a boom due to a shift in consumers’ buying behaviour during the Covid-19 pandemic. The estimated...
