Brand films and show integrations target Hindi, Marathi, Tamil and Bangla viewers
Mumbai: The latest report from Tam AdEx India for January to June 2024 highlights a key role of celebrity endorsements in television advertising. This period saw...
Mumbai: Celebrity endorsements saw a 44 per cent rise in 2021 as opposed to 2020, according to the data released by AdEx India, a division of...
MUMBAI: With an increasingly cluttered and competitive Indian market many brands make use of celebrities from the world of Bollywood and sports like Aamir Khan, Sachin...