MUMBAI: Sports is the most preferred genre by viewers and advertisers after GECs and movie channels, and cricket most-watched sport all of them. This had become...
MUMBAI: Sony has recently upped its focus on the marketing for sports content. Along with traditional marketing, the on-ground campaigns of the Sony Pictures Sports Network...
MUMBAI: Sports has been one of the main drivers for the Sony Pictures Network India’s (SPNI’s) channels. With the new pricing regulations under NTO 2.0 becoming...
MUMBAI: Massification being the end objective, Sony Pictures Networks (SPN) is planning to go big in promoting the prominent sporting events that will take place this...
Kia Motors, the world’s 8th largest automaker, has announced the commencement of its Australian Open Ballkids Program for the first time in India. Bringing the global...