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MUMBAI: The seeds for a new television measurement body were sown in 2008 and after a good seven years, on 29 April 2015, the Broadcast Audience...
GOA: If women empowering the Republic Day parade saw a revolution in the Indian armed forces, women representation during the Abby Awards of the 10th Goa...
MUMBAI: Perception has it that when it comes to India, traditional media platforms still rule the roost. Consequently, be it television or print (the biggest chunk...
MUMBAI: With anxiety comes confusion, and that’s exactly the undercurrent right now in the Indian broadcast industry. When Indiantelevision.com asked broadcasters and media planners about the status...
MUMBAI: As digital advertising and online presence gains ground for brands, they are increasingly realising that the digital world differs greatly from traditional media. A one...
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