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MUMBAI: At a glitzy Mumbai summit today, India’s advertising watchdog unveiled its latest deep dive into how AI is revolutionising the way brands seduce consumers. The...
MUMBAI: On Data Privacy Day, the Advertising Standards Council of India (ASCI) Academy, in collaboration with PSA Legal and Tsaaro Consulting, released a white paper titled...
Mumbai: The recent Supreme Court mandate for Self-Declaration Certificates (SDC) in advertisements, effective from 18 June 2024, marks a significant step towards promoting transparency, accountability, and...
Mumbai: The Indian advertising industry, like any other market of the world, plays a significant role in shaping consumer sentiment towards products and services available in...
Mumbai: For most in the media industry, 18 June appears to be a very ominous day. Four days from now, agencies and brands will have to...
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