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MUMBAI: Marketing has entered a transformative phase where technology is not just a tool, but the operating system of the industry. Written by Abhinav Chetan, founder of...
MUMBAI: The kettle’s whistling at Tata Consumer Products and this time, it’s not just the tea. The company has announced a leadership shake-up, with veteran marketer...
MUMBAI: Grab your umbrellas and your little ones, this monsoon, Mumbai’s forecast is full of magic, music, and mouse ears. For the very first time, Disney...
Mumbai: In the fifth edition of its #ShareTheLoad campaign, laundry detergent brand Ariel attempts to overcome our conditioned mindsets and to address years of unconscious bias...
Mumbai: Ariel India’s 2019 #ShareTheLoad campaign has made it to the most awarded work for Media excellence in the WARC list for the year 2020. World...
