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MUMBAI: Multi Screen Media’s Hindi comedy entertainment channel Sab has awarded its creative duties to Saints & Warriors after a multi-agency pitch. Sab claims that 15...
The top three Hindi general entertainment channels punched hard at the second-tier channels with differentiated content, high-cost reality shows and big ticket movies. Barring Sab, the...
From launching new shows to experimenting with new genres and time slots, Sab has been running from pillar to post to get the ratings right. ...
