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Mumbai: Broadcast Audience Research Council (Barc) India has released TV currency data for Week 24 i.e., 11 June to 17 June. Star Plus regained No. 1...
Mumbai: Bangla general entertainment channel Star Jalsha has maintained its leadership in the West Bengal market for eight consecutive weeks (week 51′ 2021 to week 6′...
MUMBAI: Keeping in line with global television measurement standards, BARC India will transition from using the term ‘impressions’ to ‘average minute audience (AMA)’, in cognisance with...
CHENNAI: What is known as ‘impressions’in India is known as AMA in Canada, ‘average audience’ in the US and ‘projections’ in Australia. Regardless of the name,...
MUMBAI: Two years after launching its television ratings service in the country, Audience Measurement and Analytics (AMA) has announced that aMap, which provides data on overnight...
