BBC Worldwide Channels is looking at cracking the Indian market a lot more seriously. The two channels, BBC Entertainment and CBeebies, were almost invisible for three...
The much talked about 42nd IAA World Congress has come and gone and given many an opportunity to visit Russia, which is generally not on anybody’s...
Cinemax India Ltd entered into the multiplex business with a cluster approach, concentrating on Mumbai and the Maharashtra market. Running a cinema chain with 76 screens,...
MUMBAI: A slowdown in revenue growth has crimped TV Today Network’s net profit in FY’09. For a company conscious of shoring up profitability at the cost...
MUMBAI: Brands who choose multimedia campaigns to communicate their advertising messages are more memorable to consumers and are likely to enhance perception of their brands, reveals...