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MUMBAI: Will the uproar created by the pathetic performance of the Indian cricketers in the World Cup thus far scare away advertisers? Are advertisers planning to...
MUMBAI: The ministry of food processing industries, government of India, is on the look out for ad agencies to launch a comprehensive media campaign. The initiative...
ISLAMABAD: Our neighbours are realising the value of advertising. Pakistan federal minister for information and broadcasting (I&B) Sheikh Rashid Ahmed has asked advertising agencies to play...
MUMBAI: “Stick to core competencies – outsource the rest” seems to the mantra for ad agencies! A new breed of one-stop direct marketing shops for loyalty...
MUMBAI: It’s time to take creativity to the loo! Well, at least for some ad men abroad. To demonstrate the importance of the restroom to office...
