Media agencies
Ruder Finn celebrates 75 year’s with 100 new wins year to date
Mumbai: Ruder Finn, one of the world’s largest independent global communications and creative agencies, founded in 1948 by David Finn and Bill Ruder, is celebrating its 75 anniversary year.
Year to date, the agency has added 100 new client wins globally, including significant players in healthcare, technology, commerce, leadership, and the workplace. This impressive roster of new wins includes The Foundation for the National Institutes of Health (FNIH), Balenciaga, TEVA, Masimo, Lamborghini, GSK, Nestle Health Science, the World Wildlife Fund, Vertex, and The Common Wealth Fund.
The landmark anniversary comes on the heels of a more than 100 per cent growth spurt since the rise of the pandemic in March 2020. The firm ended 2022 on an upward trajectory with 43 per cent global revenue growth and a 33 per cent increase in staff. Ruder Finn also expanded its global strategic footprint within the past year with three growth acquisitions in enterprise technology, DE&I, and purpose-driven leadership.
“For me personally, this monumental milestone of our 75 years is a reminder to reflect on the values that have defined Ruder Finn from its inception: driving positive change through innovative disruption, creative edge, and a strong commitment to ethics,” said Ruder Finn CEO Kathy Bloomgarden. “We’re looking forward to supporting our clients who are working towards positive human and planet impact through transformational science and technology, community building, and open dialogue. As forward-thinkers, Ruder Finn is excited to continue working with our clients to drive what’s next in 2023 and beyond”.
Media agencies
Cape May Studios partners with Amagi to unleash global screams with Panic TV and Pánico TV Español
MUMBAI: In a move that marries scares with scalability, Cape May Studios has partnered with cloud-based TV technology firm Amagi to launch two adrenaline-pumping FAST channels: Panic TV and Pánico TV Español. The next-gen media company, known for tapping into fan-fuelled niche communities, has set its sights on global viewers hungry for high-stakes thrills.
Panic TV delivers a mix of action, horror, sci-fi, crime, and mystery curated for millennials and gen z, while Pánico TV Español brings the same punch in Spanish. The channels promise content for those who crave recreational fear, from creature features to paranormal thrillers.
Amagi will handle everything from channel creation and playout to global distribution. The tech firm’s cloud-based FAST solutions will help Cape May Studios break out across north America, latin America, Europe, and beyond, without the weight of traditional broadcast overhead.
“The convergence of genre storytelling and digital streaming has never been more potent”, said Cape May Studios founder & CEO Sachin Gokhale. “With Amagi’s global infrastructure and proven expertise in FAST, we can now scale our content strategy across continents, languages, and platforms — meeting audiences where they are, with the stories they crave”.
Amagi co-founder & CRO Srinivasan KA added, “Cape May Studios is entering the FAST space with a sharp brand identity and an eye on global opportunity. We’re excited to help them bring Panic TV and Pánico TV Español to life through our unique solutions in cloud playout, ad insertion, and seamless distribution to top-tier digital platforms around the world”.
With an imminent rollout on major FAST platforms, Cape May Studios is betting on genre content to become a global mainstay, tapping into both English- and Spanish-speaking markets. As indie studios find new ways to bypass legacy models, the Cape May-Amagi partnership underscores the growing power of cloud-native tech in international broadcasting.
