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Sony YAY! throws a 75 days’ non-stop bash for kids!

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MUMBAI: Sony YAY! the Ultimate Destination of Happiness for kids has already entrenched its position as one of the favourite TV channels for kids. To rejoice in the happy and celebratory months that the festive season rings in, the channel is bringing a bundle of special gifts for all their little fans to look forward to!  ‘Party 75’ – a party on TV, that unveils all new episodes and movies until new year – giving kids a total of 75 days of non-stop party and unlimited entertainment! Having kicked-off on 15th October, the festivities will carry on with the party spirit till January 1.

The channel aims to add a dash of fun to the upcoming festivals i.e. Diwali, Christmas and the New Year and make them more memorable for kids. Party 75, will bring in new episodes of the popular show KickO and Super Speedo, where KickO will continue with his fight for the right with new deadly villains. The Musical Jodi, Guru Aur Bhole, is here to bring more music and dance with their latest episodes. The banter between Honey Bunny and their gang is crazier with the new episodes of Sab Jholmaal hai. The party doesn’t stop here, the much-loved duo Honey Bunny are ready to raise excitement with three brand new movies, each being more exciting than the other. Kids will learn a kick or two with Honey Bunny in the Kung Fu Challenge, while Honey Bunny in Haunted House will provide a nail-biting experience. Moreover, the word, ‘team’ is all set to get a new meaning with Honey Bunny as Super Team X. Each one of these new episodes and films will make TV watching a super YAY! experience for the kids.  

While the Party is on full swing on TV, the party mood is equally exciting on-ground. Sony YAY! took the Party 75 van to 83 cities, where kids got to experience the party on wheels with exciting show specific games and gifts that is successfully engaging with kids across the entire country. Sony YAY! makes it a point to be at every place where kids are and hence being part of all festivals, Carnivals and region centric interactions enables the kids to meet their favourite toons –  bringing alive their TV experience. The virtual interaction with Sony YAY! across its social platforms too is dipped in the Party 75 theme. The exciting Party 75 ‘Move to Groove’ contest prompts kids to dawn their party attire and groove with the Sony YAY! characters with a party step. Kids can also catch their cool dance moves that they have shared on Sony YAY! Digitally, Kids are encouraged to send their “party ready” pictures which can win them a chance to party and meet their favourite toons.

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Sony YAY! believes in delivering happiness and making memories with kids through this festive season. Party 75 aims at fulfilling the channel’s belief, where kids get to see new avatars of their favourite toons non-stop for 75 days!

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Kids

Mukta Arts and Green Gold ink MOU to animate iconic film IPs

Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.

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MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.

The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.

Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”

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Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”

In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.

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