Music and Youth
Radio City, Chennai gets hip ‘n’ happening with new programming
|
MUMBAI: Radio City 91.1 FM, has changed its programming in Chennai to cater to the cr?me de la cr?me, following the recent change of its frequency to 91.1 FM for uniformity on all its stations across India It will now play 70 per cent content in English and Along with this new frequency, actor Madhavan has unveiled a fresh new Fixed Point Chart (FPC) with loads of innovative shows, more interviews with hot stars, more contests and prizes, and definitely a lot more English music. Radio City 91.1 FM has always believed in providing its listeners with the best. Radio City 91.1 FM, Chennai, which earlier used to operate on the frequency -105.8 FM and predominantly had Tamil content, has undergone a revamp and will now air content, predominantly in English, along with a right mix of Hindi and premium Tamil music. The content is tailored to suit the day part and audience who specifically tunes in and will follow the mood map concept, which is followed by Radio City across all its stations. Listeners can now look forward to start their day with Radio City 91.1 FM, the only station to air western classical, fusion and world music on Morning Raga from 5 am to 7 am in the early morning band. Additionally, there will be dedicated housewife and student time-bands specifically scheduled in the FPC. Targeted at the discerning music lovers cutting across premium audiences comprising of students, housewives and working men, the innovative and fresh Radio City 91.1 FM programming is an outcome of an in-depth study undertaken by the station to understand the listening habits and tastes of Chennai-ites. The findings confirmed that there is definitely a large audience just waiting to listen to the Radio City kind of programming mix. Elaborating on the strategic importance of the change, Radio City head marketing Rana Barua said, “We are thrilled and proud to announce the strategic changes in programming for Radio City, Chennai. Our research helped us to understand the minds of the traditional and Tamil film music inclined Chennai listeners. We have customised our programming with afantastic blend of English, Hindi and Tamil programs reflecting the true sound of cosmopolitan Chennai” “Our content is tailored to suit the day part and audiences who specifically tunes in within that day-part, which will ultimately give advertisers a great value for their money spent. Our music expertise and innovative programs will stir listeners to indulge in their kind of music. We would continue to play the best and make Radio City an integral part of the lives of Chennai-ites,” he added. As part of the big activation idea, Radio City 91.1 FM has planned a host of exciting on-air and on-ground activities at happening malls across the city like Landmark, across multiplexes like Satyam and several hangouts like Café Mocha. Additionally Radio City 91.1 FM also has entered into an exclusive tie-up across the 28 Spencer’s Dailies outlets in Chennai, which will make the visitors ‘hum’ and groove to Radio City’s foot-tapping music all day long. Its interactive programming content will mesmerize and connect with the people of ‘Chennai’ offering a unique listening experience. |
Music and Youth
Mumbai gears up for the ultimate Global Youth Festival this December
MUMBAI: Mumbai is about to witness something it has never seen before. The Global Youth Festival arrives on 6-7 December at Jio World Garden with 15,000 attendees and 60-plus experiences sprawled across six sprawling arenas. On its sixth edition, this is no ordinary jamboree—it is a carefully orchestrated collision of wellness, adventure, arts, music, yoga and social change.
Chief Minister of Maharashtra Devendra Fadnavis will throw open the proceedings with a landmark ceremony, signalling the state’s backing for a movement that has already mobilised youth across 20-plus countries and 170-plus cities. The sheer scale is staggering: 500-plus volunteers powering the machine, 600,000-plus volunteer hours logged across previous editions, and millions of lives touched annually.
The speaker roster is formidable. Diipa Büller-Khosla and Dipali Goenka, chief executive of Welspun India, will share the stage with Malaika Arora in conversations spanning leadership, creativity and culture. Union Minister for Sports and Youth Affairs Mansukhbhai Mandaviya will also attend, reinforcing GYF’s reach into the corridors of power.
But this is not mere talk. The Solaris Mainstage promises concerts from renowned Indian artists. Innerverse delivers a 360-degree LED spectacle of art, technology and sound. The Love and Care Arena houses hands-on projects spanning women’s empowerment, child education, rural upliftment and animal welfare. India’s largest outdoor sound-healing experience awaits. An inflatable obstacle course, neon drifter karts and open-sky bouldering cater to thrill-seekers.
Some have branded GYF the “Coachella of Consciousness.” Others call it “India’s Largest Sober Festival.” Spiritual visionary Pujya Gurudevshri Rakeshji, who inspired the festival, will deliver the Wisdom Masterclass. Every rupee goes to charity.
After Mumbai comes Kolkata on 14 December. New York looms next year. For one weekend in December, Mumbai becomes the epicentre of youth-driven change—and nothing will be quite the same after.
Tickets available on BookMyShow. Visit youthfestival.srmd.org or follow @globalyouthfestival on Instagram.






