News Broadcasting
Percept Art in association with Toybank celebrate the Joy of Giving
MUMBAI: Percept art, a unique initiative of Percept Limited along with Toybank, a non-profit organization that has been set up with the aim of providing toys to children, organized a fund raiser through the synchronization of art, music and creativity on the occasion of joy of giving.
Attendees at this musical evening saw wonderful performances by Vasudha Sharma, Luke Kenny, Ravi Iyer & friends. Vasuda Sharma who broke out of her pop star mould and went on to become a one woman band, was loved by the audience.
Shweta Chari, the founder CEO of Toybank said, “Music is one of the most unbiased essences of life and does not draw differences between anybody. It gives me utmost satisfaction to see so many people offer their support and love.”
Luke Kenny, a well renowned Bollywood singer and DJ, was overwhelmed by the entire event. He said, “It has been such a lovely experience to be here. Music is my passion and it makes me really happy to offer my services for such a noble cause”
Percept Art aims at raising around 10 lacs from all these events and a portion of funds raised from this event will be donated to Toybank, which intends to use these funds to open one dozen rural impact centers across rural Maharashtra by the end of this year.
On the 11th October, Atul Kasbekar and Purab Kohli will grace the event to honor the photography contest which will be followed by musical performances by Suchitra Pillai and Luke Kenny.
Having reached out to over 65,000 kids so far, Toybank is working their way to impact the lives of 1,00,000 kids in their 10th year.
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
