News Broadcasting
Now Disney’s Interactive Planes land in Retail
Mumbai: Watch out for cute & hi-end planes this season for your little pilots at home. As the movie buffs wait for the release of Disney’s upcoming production “Planes” at theatres; My Baby Excels and Thinkway Toys have launched the interactive range of high quality toys & plush of the movie characters starring Dusty, Ripslinger and El Chupacabra. All the toys are suitable for kids – 4 years and above and are available at leading retail stores.
Disney’s Planes, an action-packed 3D animated comedy adventure features Dusty (voice of Dane Cook), Skipper (voice of Stacy Keach), El Chupacabra (voice of Carlos Alazraqui) & Ishani (voice of Priyanka Chopra) is set to release on 23rd August. Spin-off of “Cars”, the movie is about the Dusty – an acrophobic crop-dusting plane with high hopes of becoming an air racer.
On the launch of Planes toy range, Mustafa Kapasi, COO – MBE says, “Disney is known for its high quality content through its compelling stories, feature films, television shows, etc. It’s a brand with legacy of 100 years that has been entertaining people across all age groups. We at MBE always focus on quality product which offers great value to the consumers and we continue doing it with the launch of Planes toy range”.
U-Command Super Charged Dusty: Experience the real life plane flying with deluxe infrared remote controlled Super Charged Dusty with interactive features like Dusty’s original film voice & phrases with sound effects and his movements of eyes and mouth while speaking. Kids can control Dusty with joysticks or by pressing the wireless remote to make him talk, move and turn in more than 1,000 action combinations. This cool interactive collective is priced at Rs. 6999.
Dusty Bubbles Plane: It comes with Bubble attachment on wings. Launch Dusty in the air and bubbles come out. Propeller spins as Dusty glides through the sky. The package includes Bubble Solution and Dipping Trays. This unique plane is priced at Rs. 1699.
Rubber Band Sky Gliders: A sling shot sky glider along with a rubber band launcher. Kids can race their favourite plane – Dusty, Bravo & Ripslinger amongst them which is made from light, soft & fully harmless materials. Sky Gliders are priced at Rs. 699.
Plush Toys: Kids can now cuddle up to their favourite Planes character with 10 inch Plush figures of Dusty and Skipper. Made of soft felt, they are perfect for introduction of younger kids to the world of Planes; priced at Rs. 699.
The range are priced at Rs. 699 onwards and are available across leading stores like Hamley’s, Landmark, Shopper Stop, Lifestyle among others as well as on the leading E-commerce websites like Flipkart.com.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
