News Broadcasting
Myntra.com Announces Exclusive Tie-Up with Indian by Manish Arora
MUMBAI: In a move to further strengthen its presence in the premium designer apparel segment, India’s leading fashion portal, Myntra.com, today marked the official launch of the new clothing collection ‘Indian by Manish Arora’ on its platform. The recently launched designer wear by Manish Arora will be featured exclusively online on Myntra.com starting December 17, 2013.
This association highlights Myntra.com’s continuous efforts to make fashion more accessible not only to the existing consumers of premium and affordable luxury brands, but also tap into the aspirational clientele in Tier II & III cities, who are increasingly shopping online.
Aficionados of the designer will be now be able to access 16 exquisite designs, delicately crafted in Chanderi, Crepe and other rich fabric blends only on Myntra.com. Indian by Manish Arora’ ranges between Rs 2,200 to Rs 14,950.
Speaking on the association, Ashutosh Lawania, Co-founder, Myntra said, ‘Indian by Manish Arora’ is the latest addition to the vast range of products Myntra.com offers to fashion lovers across India. The trust and enthusiasm that customers have demonstrated on Myntra.com makes it a natural choice for world class designers like Manish Arora, allowing them to reach out to every aspiring Indian woman who seeks contemporary, colorful and vibrant apparels.”
Manish Arora during the official unveiling said, “I am very excited to launch my contemporary Indian wear brand Indian by Manish Arora on Myntra.com as this will enable a much larger audience to view and purchase my collection online. I can see a very long term relationship with Myntra to offer something very special to the online customer.”
Access to popular designer wear which was until now restricted to people living in metros is now at the fingertips of consumers across 480 cities in India through Myntra.com. Last month, Myntra.com joined hands with renowned designer, Rohit Bal to launch Biba by Rohit Bal and more recently with Bollywood actor Hrithik Roshan to exclusively manufacture and retail his active lifestyle brand HRX.
To shop for the latest collection, visit – ‘Indian By Manish Arora’.
News Broadcasting
News18 India launches Command Centre war explainer with Arya
New show shifts from debates to decoding global conflicts and impacts
MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.
Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.
The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.
At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.
News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”
Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”
The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.
With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.
