News Broadcasting
Merck India Unveils Consumer and Lifestyle Inspirations 2014-15
MUMBAI : Colour is an element as important as design; however colour trends, though reflecting the spirit of times, could change frequently. For example, silver gaining popularity worldwide, thanks to the wave of high tech products.
One of the questions that perennially plague most manufacturers and product developers is determining the defining colour in the coming year. From a developer’s perspective, ‘colour sells; but the right colour sells better’ and thus they are in a constant search for the upcoming colour and trend preferences.
Performance Materials India, a division of Merck, is a leader in effect pigments. Every year it brings together experts and undertakes extensive research to predict colours that consumers will prefer in the coming years. It today unveiled the ‘Consumer and Lifestyle Inspirations 2014-15’, a colour forecast for the printing, plastics and coatings industries in India.
Some of the trends that consumer and lifestyle inspirations highlighted are:
• Warm effect colors like matte oranges, reds and deep chocolate browns would gain prominence.
• They would be complemented by bold colours like electric / cobalt blues, purples and pinks.
• For consumer electronic appliances, silver would play a lesser role as consumers gravitate towards colours with higher chroma, effect and emotion. Individual expression takes precedence.
• Black is no longer simply monochromatic; it gets reinvented and takes on a sparkly hue.
Commenting on occasion of the unveiling, Filip Roscam, Creative Design Manager, Merck KGaA, said, “The purpose of the report is to introduce the latest global colour trends and apply them to local products. This offers customers an opportunity to predict future trends and create demand for their products. Colours help consumer express their identity and individuality; thereby equipping manufacturers to satisy their customers’ needs.”
Dr. Aniruddha Paul, Head, Regional Marketing Asia (Decorative) said, “Being a global leader in the pearlescent pigment market, Merck’s Performance Materials Division focuses on creating new demand by actively developing products and predicting colour trends. We predict trends each year for various industries such as plastics, printings and coatings, and are confident that the Indian market will benefit immensely from it.”
News Broadcasting
CNN-News18 to host Fury in the Gulf conclave on West Asia crisis
Three-hour summit to unpack geopolitical fallout and impact on India
MUMBAI: CNN-News18 is set to host a special three-hour broadcast, Fury in the Gulf – War Conclave, on April 7, aiming to decode the escalating West Asia crisis and its far-reaching implications for India.
Scheduled from 4:00 PM to 7:00 PM, the conclave comes at a time when tensions between Iran and the United States are reshaping global geopolitics and triggering economic uncertainty. With India’s deep energy ties, trade links and large diaspora in the Gulf, the developments carry significant domestic relevance.
Built around the theme ‘Conflict, Consequences, and The Future,’ the programme will feature six curated sessions combining one-on-one interviews and panel discussions. The focus is to cut through the clutter and offer viewers a clearer understanding of the fast-evolving situation.
Key sessions include ‘Diplomacy in Times of War’ featuring Shashi Tharoor, and ‘World After the Iran Conflict’ with voices such as Ram Madhav, Reuven Azar, representatives from the European Union and the Iranian Deputy Envoy. Another session titled ‘Another Dunkirk?’ will bring together K. J. S. Dhillon and Jitin Prasada among others.
CNN-News18 editorial affairs director Rahul Shivshankar said, “In times of war, clarity becomes the most powerful tool. Fury in the Gulf – War Conclave brings together credible voices to address the questions and confusion that arise amid an overwhelming influx of information.”
He added that the initiative is aimed at delivering “facts, perspective, and insight” at a time when misinformation can easily cloud public understanding.
Echoing the sentiment, CNN-News18 CEO– English and business news Smriti Mehra said the conflict marks a defining global moment, with consequences that extend well beyond the region. She noted that the conclave seeks to present the crisis with “depth, nuance and responsibility” so audiences can better grasp its real-world impact.
As geopolitical tensions continue to dominate headlines, the conclave positions itself as an attempt to bring order to the noise, offering viewers a structured, insight-led look at a complex and rapidly shifting global situation.
