Connect with us

News Broadcasting

Mathrubhumi Goes Live on Atex Editorial Content Management System

Published

on

Reading UK – Mathrubhumi, one of India's leading Malayalam language media companies with more than 80 daily publications producing over 370 pages daily, is live on the Atex Editorial Content Management System (CMS). Mathrubhumi is based in Kerala, India and has a total circulation of more than 1.3 million, with approximately 7.5 million readers. The company's website, www.mathrubhumi.com provides online content covering diverse topics such as entertainment, sports, health, education, women, and astrology.

Atex (www.atex.com) is one of the media industry's largest and longest serving suppliers of Content Management, Multi-Channel Advertising and Audience Management software platforms. "With all users on a relational database-centric system, we look forward to obtaining efficiencies and increasing the collaborative effectiveness of our personnel," said Shreyams Kumar, Mathrubhumi's Director of Marketing and Electronic Media. "We will utilise the power of the system to publish across any media type in the near future. With the Atex CMS solution we will be able to react quickly to a rapidly changing and challenging marketplace and bring innovative offerings to our valued customers." Mr. Kumar is also second term M.L.A. from Kerala State.

Babuprakash Kalathil, Mathrubhumi Project Manager, adds: "Atex has a wide-ranging platform intended to help multi-channel newsrooms create, manage and deliver content to any print or digital channel while keeping firm deadlines and the highest quality editorial values." Mathrubhumi's Deputy General Manager of IT, Baiju Madhavan, concurs: "Pagination is fast and flexible and that yields increased efficiency. We will use the remote entry capability of the Atex system for our bureaus so reporters can be very productive."

Advertisement

Founded in 1923, Mathrubhumi now has 15 editions published from different cities inside and outside India, including the United Arab Emirates. The nine editions of Mathrubhumi in Kerala are published from the publication centres in Calicut, Thiruvananthapuram, Kottayam, Ernakulam, Thrissur, Kannur, Palakkad, Malappuram, and Kollam. There are also another four editions of Mathrubhumi published in Chennai, Bengaluru, Mumbai and Delhi.

Jerome Laredo Atex Asia-Pacific CEO, said, "We are very proud of our association with Mathrubhumi and we are pleased with the combined team effort that was necessary to make this a successful project. We look forward to the next stage, which will include the implementation of our leading Atex Polopoly Web Content Management platform to support multi-channel publishing across digital and print channels."

Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

News Broadcasting

Rising Bharat Summit 2026 spotlights India’s global ascent

PM Modi keynotes two-day event with ministers, diplomats and icons in New Delhi.

Published

on

MUMBAI: India didn’t just host a summit, it threw a coming-out party for a nation ready to own the global stage. The News18 Rising Bharat Summit 2026, held on 27–28 February in New Delhi, emerged as a high-octane platform for ideas, vision and strategic dialogue, uniting national leadership, global policymakers, industry titans, defence strategists and cultural icons under the theme “Strength Within”.

Prime minister Narendra Modi set the tone with a keynote that framed India’s resurgence as a reclaiming of lost potential built over generations. “In previous industrial revolutions, India and the Global South were merely followers,” he said. “But in the era of Artificial Intelligence, India is a partner in decisions and shaping them.” He highlighted the country’s thriving AI startup ecosystem and the recent AI Impact Summit attended by over 100 nations.

Union minister Piyush Goyal (Commerce & Industry) stressed India’s readiness to scale exports and deepen manufacturing, while Ashwini Vaishnaw (Railways, I&B, Electronics & IT) positioned technology and infrastructure as twin engines of growth, especially in AI and digital trust. Jyotiraditya Scindia (Communications & North East Development) revealed India’s ambition to lead in 6G through the Bharat 6G Alliance and partnerships with over 30 countries.

Advertisement

Global voices added depth: former Singapore Foreign Minister George Yeo called India’s development “self-sustaining” and strategically vital; ex-UK Chief of Defence Staff General Sir Nick Carter asserted India deserves a seat at the great powers’ table; and former US Commerce Secretary Carlos M. Gutierrez joined ambassadors from Norway, Germany and Sweden in discussions on geopolitical realignment, sustainability and defence preparedness.

Other speakers included veteran investor Ramesh Damani, World Gold Council CEO David Tait, Vianai Systems founder Dr Vishal Sikka, DeepTech Bharat Foundation co-founder Shashi Shekhar Vempati, defence experts Rajesh Kumar Singh, Sunil Ambekar, Patrick McGee, Tom Cooper and Adrian Fontanellaz, plus cultural and sporting icons Kangana Ranaut, Saina Nehwal, PR Sreejesh, Mohammed Shami, Yuzvendra Chahal, Mithali Raj, Anil Kapoor and Yami Gautam.

The summit was supported by Jio Financial Services (Presenting Partner), Phonepe and DS Group (Co-Presenting Partners), Pernod Ricard India and Kia Seltos (Powered By & Driven By), state governments of Uttar Pradesh, Chhattisgarh and Uttarakhand (State Partners), and associate partners including NSE, M3M Foundation and Reliance Industries.

Advertisement

Broadcast live across News18 Network, CNBC-TV18 and CNBC Awaaz, the event reinforced India’s image as a confident democracy and emerging global power proving that when strength comes from within, the world can’t help but watch.

Continue Reading

Advertisement News18
Advertisement All three Media
Advertisement Whtasapp
Advertisement Year Enders

Copyright © 2026 Indian Television Dot Com PVT LTD

This will close in 20 seconds