Press Release
LF and Zee Marathi Takes You on a Journey to Witness the Vibrant Culture and People of the State with their new show ‘Mast Maharashtra’
LF, everyone’s favorite destination/TV channel for travel and food, in collaboration with the regional powerhouse Zee Marathi, launched their new offering – ‘Mast Maharashtra’ on 3rd July 2020. Presented by Skoda and co powered by Lifebuoy and Tide, this show is the channel’s attempt to beautifully showcase the spirit of Maharashtra through its vivid colors and cultures, people and places, and the scenic beauty which illuminates the powerful history of the state. Often called the 'Gateway to the Heart of India', Maharashtra is a power pack state with its bubbling culture, great economic enterprise, traditions, ethnic richness, and wide diversity.
The show follows the journey of Mumbai chi mulgi Prajakta Mali, who undertakes a solo journey, driving 1500kms in her trusty SKODA, across the diverse regions of Maharashtra. A perfect companion for a solo journey that takes her from one beautiful location to the other, SOKDA Rapid along with Prajakta, will be setting a benchmark for all the scenic and comfortable road trips we all are looking forward to. Weave your happy memories through her eyes, experience Maharashtra’s infinite amount of textures, flavors, sounds, and colors from a different perspective and be introduced to a side of our state you never knew existed. A popular face in the Marathi industry, Prajakta has worked in movies like Party, Hampi, Dokyala Shot, and Kho Kho to name a few. An Indian Marathi actress, Prajakta’s journey is a perfect mix of passion and creativity.
The show also reflects what SKODA as a brand which stands for Simplicity, Surprise, and Human Experience. From surprising and inspiring experience after meeting the partiality Blind Malkhamb artists at Shivaji Park, to the simplicity of life experienced at Kaivalyadham, to the scuba adventure at Ratnagiri, to the utterly human story with the Gond Tribes at Tadoba, Skoda and Mast Maharashtra association have been like Fuel and Fire! Natural and native to each other. The show encapsulates famous locations in and around the state and takes the viewers on a journey from Mumbai to cities and towns like Pune, Kolhapur, Amravati, Nagpur, Ratnagiri, and more.
While we live in a time where personal and social hygiene is of utmost importance, the show is associated with Lifebuoy, the global leader in handwash and sanitizer. From our house to the surrounding environment, there is a growing consciousness that the health and success of an individual and the family lie in 'one's HANDS'. Traveling to the various cities and districts Prajakta has embedded the values of good personal hygiene while talking about its importance. Each episode focuses on 3 exceptional aspects of this state: the people of the state, places that make Maharashtra popular, and the delectable palate of Maharashtra.
Mr. Amit Shah, Cluster Head – North, West & Premium Channels, Zee Entertainment Enterprises Limited says, “Our singular focus is on delivering optimum value to our viewers. Our strong understanding of viewers gives us insights to plan innovative solutions to cater to their evolving entertainment needs. This association between LF and Zee Marathi is unique, driving synergies and leveraging the strength of our network to cross-pollinate content and reach out to a wider set of viewers. We are glad to present Mast Maharashtra which is driven by our strong storytelling approach, reflecting the cultural nuances of the region in an entertaining offering for the viewers.”
A dedicated anthem to the state and the show which epitomizes ‘Mast’ will be released on livingfoodz.com and Zee Music and the viewers can catch the full song on social media platforms of Zee Music, Zee Cinema, Zee Yuva and Zee Talkies reaching more than 2,000,000 followers (a total of social media followers of the respective channels) globally. As the show transcend languages through a strong understanding of the country's culture, food and people, the promos of the show will be aired on channels like Zee Cinema, Zee Cinema HD, Zee Bollywood, &Pictures, &Pictures HD, & Xplor HD, Zee Action, Zee Anmol Cinema, Zee Cinema, Zee Classic, Zee Yuva, Zee Cafe, &Prive, Zee News and Zee Talkies. Starring the host, the anthem resonates with Marathi Bana (Pride of Maharashtra) as we prepare the viewers to feel the pride and depth of this state by promoting the same on all digital and social platforms.
Mr. Ashish Sehgal, Chief Growth Officer, Zee Entertainment Limited says, “With our dominating presence across markets, our objective has always been to maximize our content presence by being platform agnostic & thereby providing holistic solution to our advertisers/brands. One such case being, Mast Maharashtra, driven by Cultural nuances of Maharashtra, which helps brand ethos to synergize with the content & not just be genre driven – the true sense of partnership – wherein business objective of the brand is addressed rather than just the communication objective. Here, we have ensured that Skoda is capsuled / weaved beautifully in this journey of Discovery – a perfect partnership, right brand for right content.”
Mr. Tarun Jha, Marketing & Product Head, Skoda Auto India says, "SKODA shares a lot of common values with Maharashtra and the rest of India. Our association with LF and Zee Marathi is of high value to our brand as LF covers lifestyle from a very unique perspective and Zee Marathi and LF together have a great reach to our target audiences. SKODA Rapid has always empowered the car owners with courage, fresh energy and guts to go on a discovery and like the host in the show, we encourage people to do a lot more road trips in the near future. The promos and anthem of Mast Maharashtra are very warm, human and extremely colorful. Over and above, the SKODA RAPID is the perfect partner to discover this majestic state."
This show is a perfect amalgamation of LF’s premium quality content along with the mass, extensive and regional reach of a GEC like Zee Marathi, creating a unique value proposition for brands who strive to reach the audience in meaningful, creative and trendy ways. Mast Maharashtra will be aired every Friday, 8:30 PM on LF, and every Sunday, 6:30 PM on Zee Marathi. To watch all the episodes along with some fun behind the scene moments, you can log on to livingfoodz.com.
Bali is full of memorable moments, and some of them involve animals. Temple monkeys tug at bags, beach dogs nap near sunbeds, and cats wander into cafés like they own the place. Most interactions are harmless, but a bite or scratch can change the day quickly, because you may need immediate medical care and follow-up treatment. This is where Bali travel insurance becomes more than a box to tick.
In this article, you will explore whether animal bite treatment is insured, the exclusions, and the steps to claim easily in Bali.
Why Animal Bites in Bali Need Special Attention
Bites are not only about the visible wound. Insurers and doctors both treat them as medical events that can pose an infection risk, especially when the bite breaks the skin.
A scratch that looks small in the moment can still lead to:
● A doctor’s examination and wound cleaning
● Medicines and dressings
● Follow-up consultations if the doctor advises observation or further care
From an insurance perspective, this matters because claims are usually assessed on medical necessity and documentation, not on how dramatic the injury appears in a photo.
How International Travel Insurance Looks at an Animal Bite
Most travel policies are built around emergency medical expenses for unexpected illness or accidental injury abroad. A bite or scratch usually fits the accidental injury bucket, but coverage is rarely blanket.
In many plans, the following may be considered if a doctor prescribes them and bills and medical notes support them:
● Consultation and outpatient treatment
● Emergency care and procedures, such as wound dressing or stitches, if clinically required
● Prescribed medicines and investigations
● Hospitalisation if the treating doctor confirms it is needed
Common Reasons Claims Get Reduced or Rejected
This is the part travellers often miss. Insurers usually do not deny claims because an animal was involved. Claims become difficult when the event looks avoidable, the reporting is delayed, or the paperwork is weak.
Avoidable-Risk Situations Insurers Scrutinise
Policies commonly exclude or limit claims linked to unsafe conduct or preventable exposure. For animal bites, scrutiny may increase if the incident appears connected to:
● Provoking, feeding, or trying to handle wild animals
● Ignoring warning signs at tourist spots
● Being intoxicated at the time of the incident
● Activities that a policy lists as excluded or restricted
The takeaway is simple: if your own description sounds like a risky choice rather than a sudden accident, the insurer may challenge it.
Delays, Missing Papers, and Policy Conditions
Even when your incident is genuinely accidental, claims can still stall due to basics such as:
● Not informing the insurer or assistance partner within the required time
● Missing itemised bills, prescriptions, or clinical notes
● No proof of travel dates or passport entry details when requested
● Submitting only pharmacy slips without a doctor’s consultation record
International travel insurance is paperwork-driven. If you document it well, you reduce the chance of avoidable back-and-forth.
What to Do If You Are Bitten or Scratched in Bali
Your health comes first, always. But a few sensible steps can protect your recovery and keep your insurance file clean.
Medical Steps That Help You and Your Claim
Act fast, stay calm, and get proper care before worrying about bills.
● Clean the wound promptly and seek medical care, even if it seems minor
● Follow the doctor’s advice, including follow-ups if recommended
● Avoid self-medicating in place of a clinical assessment, because insurers often ask for a doctor’s report
Claim Notes and Documents to Collect
Keep these handy; they’ll save time and avoid follow-up questions later.
● Doctor’s notes that mention the nature of injury, treatment given, and advised next steps
● Prescriptions and pharmacy invoices
● Itemised hospital or clinic bills
● A brief written note of where and when it happened, while it is still fresh in your mind
Final Word
Animal bites in Bali are not rare, and they are not always dramatic, which is exactly why travellers underestimate them. Many travel policies can cover bite-related medical treatment when it is accidental and medically necessary, but the outcome depends on your policy terms and the quality of your documentation. If you buy cover thoughtfully, keep the assistance number handy, and respond sensibly if an incident happens, you give yourself the best chance of both good medical care and a smoother claim experience.
