News Broadcasting
Let’s Talk Health: ‘High Blood Pressure/Hypertension
MUMBAI: CNN-IBN, India’s most awarded English news channel, in collaboration with the Apollo Hospitals presents ‘Let’s Talk Health’ – a unique show that revolves around health, fitness and the growing related concerns. The show will bring together the country’s biggest specialist doctors and experts to talk about various illnesses, their remedies and technological developments and also to educate viewers and ensure they live holistic life.
In the first episode of Let’s Talk Health, India’s best medical experts come together to answer the questions about High Blood Pressure and bust all myths. It will introduce viewers to the latest technology ‘Blood Pressure Watch’ a one-of-its-kind device that monitors and stores your BP, pulse and weight measurements. It tags your moods and even sets an alarm to remind you to check your blood pressure every day. The episode stresses on how the smallest of lifestyle changes can make your life healthier and help you tackle hypertension.
Don’t forget to watch the first episode of ‘Let’s Talk Health’ on Sat, 8:30 PM and Sun 11:30 AM, only on CNN-IBN.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.








