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Kyoorius Group announces partnership with The one club for creativity to serve as official representative in india

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MUMBAI: Kyoorius Group today announced it has formed a partnership with The One Club for Creativity, the leading global non-profit organisation behind The One Show, ADC Annual Awards and other programming, to serve as the club’s official representative in India.

Under the agreement, The One Club will also contribute to the composition of the jury for all future editions of Kyoorius Creative Awards (http://awards.kyoorius.com), as well as provide the club’s high-integrity judging process and proprietary back-end voting technology platform.

The One Club for Creativity (https://www.oneclub.org) is the world’s foremost non-profit organisation recognizing creative excellence in advertising and design.  In this new partnership, Kyoorius Group (http://kyoorius.com) will work closely with agencies, media and the entire creative community in India to support and promote the club’s awards programs including The One Show, ADC Annual Awards, Creative Week, Young Guns, Young Ones student awards, One Screen Short Film Festival, Creative Hall of Fame and others.

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In addition to these awards and recognition initiatives, The One Club for Creativity also gives back to the creative community through nearly 20 programmes throughout the year representing its four pillars: Education, Inclusion & Diversity, Professional Development and Gender Equality.  Programming includes Creative Boot Camps and Portfolio Nights for young creatives, Creative Leaders Retreats for senior creatives, Executive Creative Summits for agency founders/CCO/managing partners and more.  Kyoorius will work with agencies throughout India to sponsor local versions of these and other One Club programming starting in 2018.

“India is a very important market for the global advertising industry, and for The One Club in particular,” The One Club for Creativity, CEO, Kevin Swanepoel said.  “There is tremendous work coming from agencies here, and we look forward to working with the Kyoorius team to help recognize and promote the country’s creative community.”

An initiative of Transasia Fine Papers, Kyoorius is a not-for-profit organization that celebrates all aspects of creative communication and marketing.  It seeks to provide a platform to empower and sustain the creative industries in India, and secure their rightful place in shaping the growth of the country.  Surpluses go straight to educational programs created for students and professionals.

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“Since 2006, Kyoorius has been at the forefront of connecting the creative community in India through programs that inform, inspire and stimulate,” Kyoorius Group, founder and CEO, Rajesh Kejriwal said. “We are very excited to serve as the official representative of The One Club for Creativity in India because their recognition, education and professional development programs are the perfect fit for our mission to support and promote creatives in India.

Kyoorius also runs Designyatra, one of the foremost international design conferences attracting creative minds from all over the world, and MELT (the magazine, the event, as well as the portal) focuses on the changing face of marketing communications as seen through the lens of the marketer.

Through events, publications and other initiatives, Kyoorius is committed to galvanizing creativity in India and inspiring future innovators.

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For more information about Kyoorius, please visit http://kyoorius.com.

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Movies

Tamil film Made in Korea tops Netflix global chart, storms 24 countries

Cross-cultural drama races to No.1, marking a global breakthrough for South Indian cinema

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MUMBAI: A Tamil tale has gone global at speed. Netflix’s Made in Korea has shot to No.1 on its Global Top 10 Non-English Films list, trending across 24 countries within days of release.

Premiering on March 12, the film, directed by Ra.Karthik and starring Priyanka Mohan, is the only South Indian title to claim the top spot across both licensed and Netflix original films, underlining the growing global pull of regional Indian cinema.

The story, which follows Shenba’s journey from Tamil Nadu to Seoul, has struck a chord for its emotional warmth, scenic visuals and cross-cultural appeal. Early word-of-mouth has powered its rapid climb, turning a modest release into a global talking point.

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Monika Shergill, vice-president, content, Netflix India, said, “We are proud that a story like Made in Korea has become the first ever film from our south slate to land at the No.1 spot on our Global Top 10 Non-English Films list. It reaffirms our belief that there is so much more from India for the world to discover and embrace. This film stands out for blending two distinct cultures into one powerful story that explores universal emotions of love, friendship, belonging and family. At Netflix, we remain committed to championing authentic, locally rooted stories and it’s incredibly exciting to see a film like this travel so widely and connect with audiences around the world.”

Priyanka Mohan called the moment deeply personal. “Moments like these are what every artist truly hopes for. We always strive to give our best, but some films become very special in our journey as performers, and Made in Korea is one of them for me. Shenba is a character that touched my heart from the moment I read the script, and bringing her story to life has been incredibly meaningful. Working with Ra.Karthik sir was a wonderful experience. He has such clarity and sincerity in the way he tells stories. I’m also grateful to our producer Sreenidhi Sagar sir and the entire team for their constant support. And of course, my heartfelt thanks to Netflix for giving this story such a wonderful platform and helping it reach audiences everywhere.”

Ra.Karthik struck a similar note. “There are certain films you make with complete faith in the audience, believing they will connect with the emotions you are trying to convey. It is truly heartening to see Made in Korea trending on Netflix and receiving such encouraging responses from viewers, not just in India but across the world. Priyanka Mohan brought incredible dedication and sincerity to Shenba’s character, and that commitment reflects beautifully on screen. I’m grateful to producer Sreenidhi Sagar for trusting this story and to Netflix for providing such a wonderful platform for the film to reach audiences across countries.”

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As the film continues to travel across borders, its success signals more than just a hit. It marks a shift, where local stories, told with authenticity, are no longer confined by language or geography. In the streaming wars, the South is not just rising. It is rewriting the script.

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