News Broadcasting
Keep up the biggest new-year resolution with Sony BBC Earth’s ‘Healthy Binge’
MUMBAI: What’s a new year without new resolutions! And the one that tops the list each year for most people is to be fit & healthy. This year, Sony BBC Earth will ensure the resolution remains intact with its new anthology ‘Healthy Binge’
Starting January 8 at 8 pm every night, the factual entertainment channel will air 4 distinct shows that shatter long-held beliefs and myths about exercising, calories, fat and overall health, revealing the truth behind healthy eating and living.
1. The show Truth about Exercise reveals some surprising facts like, we don’t need to sweat to stay fit and 3 minutes of exercising a week can help one remain fit!
2. The Truth about Calories reveals that one doesn’t need to eat less if one knows how to eat smart. Example: some household chores can burn more calories than an hour in the gym or adding double cream to mashed potatoes can cut calories – shockingly true!
3. The Truth about Healthy Eating uses latest scientific knowledge to debunk the fallacies that dictate our food choices. These include exploding the myth behind ‘superfoods’ and the truth behind how multivitamin tablets have no effect on us.
4. The Truth about Fats demystifies the myths about ‘fat’ with some astonishing revelations such as good fat can help with weight loss and how to burn more fat post workout, than while working out.
News Broadcasting
Senior media executive Madhu Soman exits Zee Media
Former Reuters and Bloomberg leader says he leaves with “no regrets” after brief stint at WION and Zee Business
NOIDA: Madhu Soman, a veteran of global newsrooms and media sales floors, has stepped away from Zee Media Corporation after a short stint steering business strategy for WION and Zee Business.
In a reflective LinkedIn note marking his departure, Soman said his time within the network’s corridors was always likely to be brief. “Some chapters close faster than expected,” he wrote, signalling the end of a nearly two-year spell in which he oversaw both editorial partnerships and commercial strategy.
Soman joined Zee Media in 2022 after more than a decade abroad with Reuters and Bloomberg, returning to India to take on the role of chief business officer for WION and Zee Business. His mandate was ambitious: bridge the newsroom and the revenue desk while expanding digital and broadcast reach.
During the stint, Zee Business reached break-even for the first time since its launch in 2005, while WION refreshed programming and strengthened its digital footprint across platforms such as YouTube and Facebook.
But Soman suggested the cultural fit proved uneasy. Describing himself as a “cultural misfit”, he hinted at deeper tensions between editorial instincts shaped in global newsrooms and the realities of India’s television news ecosystem.
Before joining Zee, Soman spent more than seven years at Bloomberg in Hong Kong as head of broadcast sales for Asia-Pacific, expanding the company’s news syndication business across several markets. Earlier, he held senior editorial roles at Reuters, overseeing online strategy in India and managing Reuters Video Services from London.
His career began in television and wire reporting, including a stint with ANI during the 1999 Kargil conflict, before moving into digital publishing as India’s internet media landscape took shape.
Now, after nearly three decades in broadcast and digital media, Soman is leaving Delhi NCR and returning to his hometown, Trivandrum.
Exhausted, he admits. But unbowed. And with one quiet line that sums up the journey: he didn’t sell his soul — because some things, after all, are not for sale.
