News Broadcasting
Indiacast organises “News18 India Dialogue 2019” for the first time in the US
MUMBAI:IndiaCast today announced the launch of its first edition of India Dialogues in the US for CNN-News18’s international beam, News18. This event was held in partnership with Dish Network LLC.
IndiaCast distributes News18 across the US, UK, Middle East and Singapore and the Channel is a favourite destination for Indian diaspora for news from India across politics, business, entertainment, sports etc.
IndiaCast, along with the News18 team have envisioned India Dialogues as a platform that will help NRI’s stay connected with India – actively participating in conversations on issues and developments that are shaping the country. Given that the upcoming General Elections are a focal point of interest at present, the first India Dialogues focused on the same with an emphasis on the evolving geo-political situation in the region. The audience at the event was be able to engage in a discussion with top commentators including BJP leader Shri Seshadri Chari, the highly decorated former Military Secretary of the Indian army Lt. General Syed Ata Hasnain and the highly acclaimed Political & Social thinker Shri Ajoy Bose. The event will also feature the Consul General of India, New York Honourable Shri Sandeep Chakravorty who will address the gathering.
The event was held on Friday 5th April, 2019 at the Hyatt Regency, Exchange Place, New Jersey, USA.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
