News Broadcasting
Hanmer & Partners bags a slew of new accounts
Mumbai, February 9, 2006: Hanmer & Partners Communications Pvt. Ltd. (Hanmer & Partners) has bagged the Public Relations mandates for a slew of top corporate clients over the past three months.
In all, Hanmer Public Relations has won 40 new mandates in the quarter, which went by. Some of the notable wins including those accounts won in multi-agency pitches include Aviva Offshore Services, Breadtalk Group Ltd., Emirates Airlines, Enam Securities Pvt. Ltd., General Motors India Pvt. Ltd., Global Broadcast News Ltd. (CNN-IBN), Indian Institute of Management (IIM – Lucknow), LG’s IT & GSM Business, LifeCell, Optimix Asset Management Company (An ING Company), Sahara Aamby Valley Lake City & Starcom MediaVest.
Hanmer & Partners is already working as the public relations agency for prestigious clients such as Nirma, Kinetic Motor Company, CNBC-TV18, LG Electronics, Gujarat Narmada Valley Fertilizers Company Ltd, Gujarat Ambuja Cements Limited, Goodlass Nerolac, Mudra Communications, Western Union Money Transfer, HDFC Mutual Fund, Baume & Mercier, Discovery Network, Star Gold, Star Utsav and SpiceJet Ltd, amongst others.
Over the part few years, Hanmer & Partners has set up several strategic initiatives thereby bringing together, on a single platter, a range of services being a first in the country for a Public Relations Consultancy. In addition to Hanmer Public Relations which continues to be the core business and will remain so, Hanmer Interactive, the Digital communication division was launched in 2004. Hanmer Reach, India’s first regional PR network (also in 2004), which is now active in 20 cities and adds to the already existing 11-city network. Hanmer Events, which today is a profitable events & promotions division conceptualizing and delivering events across the length and breadth of India and soon overseas, came into existence in 2002. And finally Hanmer Advertising, a full service, fully accredited Advertising Agency which was run under a different name until recently when the Hanmer & Partners Management team decided to “dub” all brands Hanmer and bring them under a common umbrella which finally happened in the autumn of 2005.
Speaking about this meteoric rise, Sunil Gautam, Managing Director, Hanmer & Partners evinces “Within a short span of six years, we have notched up an impressive list of clients across various practices. Today, we work with some of the world’s best and India’s leading corporate entities. It is to the team’s credit that Hanmer & Partners is among the fastest growing Public Relations Consultancies in India today.”
Hanmer & Partners, with a presence in 31 cities in India, offers a bouquet of services including strategic counseling, corporate image management, brand support, financial public relations, events and promotions, and crisis communications, apart from media relations.
The company is also the sole affiliate of Manning, Selvage & Lee, US, (part of the Publicis Group) which is one of the leading global public relation firms, and has an alliance with advertising firms Saatchi & Saatchi, Ambience Publicis, Publicis India, Mudra Communications and Network Advertising.
For further information on the services offered by Hanmer & Partners Communications Private Limited please log onto www.hanmerpr.com, www.hanmeradvertising.com, www.hanmerevents.com or contact
Sunil Gautam
Hanmer & Partners Communications Pvt. Ltd.
Cell Phone: 098200-33755
E-mail: sunilgautam@hanmerpr.com
Jaideep Shergill
Hanmer & Partners Communications Pvt. Ltd.
Cell Phone: 098210-42514
E-mail: jaideep@hanmerpr.com
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
