News Broadcasting
CNN-IBN outperforms Times Now as per latest TGI survey data
MUMBAI: CNN-IBN, India’s leading English News Channel, has outperformed Times Now on key critical parameters in the Target Group Index (TGI) study.
TGI (Target Group Index) is a global market research conducted across 72 countries. In India, this study is conducted by IMRB. This study is considered as the most relevant for media agencies and advertisers for developing strategies and understanding consumer segments since it gives insights on consumption across 300 categories. The latest round of this study – Wave 2 (March-May, 2014+ Aug-Oct, 2014) had a sample size of 29,677 from Urban India (SEC AB 15-55 years) which is 7 times that of SEC AB audiences captured by the current Television Audience Measurement system in the country. Overall the study has a sample size of 40,000 (approx) which is 4 times that of the aforementioned system for overall audiences across SECs.
According to the TGI data released by IMRB, CNN-IBN is clearly and significantly ahead of Times Now across multiple audiences especially SEC A segment (2 times)* and metro residents (2.4 times)*. Overall, viewers* who claim to watch CNN-IBN are 3.1 times more than Times Now. Viewers who are looking for in-depth news analysis, political news coverage and staying informed again prefer to watch CNN-IBN over Times Now. Even psychographically, progressive, modern, ambitious and knowledgeable audiences with a positive outlook towards life have a clear preference for CNN-IBN when compared to Times Now.
CNN-IBN also outperforms Times Now in key product categories including automobiles, durables, e-commerce, tech products and FMCG. Amongst viewers who own cars/bikes, CNN-IBN claimed viewership is 3.57 times that of Times Now. Amongst viewers who own durables like TV, fridge, AC and washing machine, CNN-IBN outscores Times Now by 1.3 times. Those who tend to shop online also prefer to watch CNN-IBN again by a factor of 1.3 times. Amongst viewers, who own or use latest technology and gadgets, CNN-IBN viewership is 2.6 times that of Times Now. Those who claim to be the primary household shoppers, a critical segment for any marketer, and watch CNN-IBN are 3.6 times those who claim to watch Times Now.
*Claimed viewership as per TGI.
Source: TGI India 2014, Wave 2 (Mar-May 2014 + Aug-Oct 2014); Urban India SEC AB 15-55 Yrs, Sample size – 29677.
News Broadcasting
Business Today MindRush returns to Mumbai, spotlight on India’s edge in a fractured world
Policymakers and corporate heavyweights gather to map supply chains, energy security and markets
MUMBAI: As fault lines widen across global trade and geopolitics, Business Today is doubling down on India’s moment. The 14th edition of Business Today MindRush & Best CEOs Awards lands in Mumbai on March 28, pitching India’s strategic edge at the centre of a fragmenting world.
The day-long summit, presented by PwC, will bring together a tight mix of policymakers, industry leaders and market voices to decode shifting supply chains, maritime strategy, defence priorities, energy security and capital markets—sectors now deeply entangled with geopolitics.
M Nagaraju, secretary, department of financial services, ministry of finance, will headline the event, setting the tone for discussions that aim to track how India is repositioning itself amid disrupted trade routes and volatile energy dynamics.
The speaker slate reads like a cross-section of India Inc’s command centre. Krishna Swaminathan will zero in on sea lanes and supply chains, while Prashant Ruia is set to push the case for self-reliance in oil and gas. Ashish Chauhan will weigh in on capital markets at a pivotal juncture, as a panel featuring Vibha Padalkar, Sanjiv Mehta, Amish Mehta and Sanjeev Krishan debates navigating economic uncertainty.
Leadership under pressure will be another running theme. Madhavkrishna Singhania, Sharvil Patel, Karan Bhagat and Anurag Choudhary will unpack how businesses are steering through disruption. Arun Alagappan will turn the spotlight on fertilisers, Arundhati Bhattacharya will reflect on leadership transitions, while Anish Shah and S Vellayan will outline blueprints for building future-ready conglomerates.
The event will close with Aroon Purie setting the broader editorial lens, before the Best CEOs Awards recognise standout corporate leadership across sectors.
At a time when the global order looks increasingly splintered, MindRush 2026 is positioning itself as more than a conference—it is a signal that India intends not just to navigate the churn, but to shape it.
