News Broadcasting
CNBC-TV18, CNBC-Awaaz and Mumbai’s Dabbawalas provide much food for thought this upcoming Budget
MUMBAI: Having earned a reputation of a market leader that continues to consistently inform and educate viewers through its innovative offerings, CNBC-TV18, India's No. 1 English business news channel and CNBC-Awaaz, India’s No. 1 Hindi business news channel, upped the ante ahead of the upcoming Budget by joining hands with the iconic Dabbawalas, from Mumbai to reach out to the aam Mumbaikar and help raise awareness about the Union Budget. The comprehensive and well-integrated activity on July 4 witnessed Dabbawalas across Mumbai come out in full force spreading CNBC-TV18’s message with a tag, “Count your calories and your profits.” on the tiffins that they delivered.
The binding factor between both CNBC Network and the Dabbawalas is that the pair has the perfect understanding of the pulse of a Mumbaikar. While the former has become the one-stop destination for all things finance and business, the latter is the backbone to thousands of people in the city. This one-of-a-kind initiative by the channel, further amplifies the awareness about the Budget and brings to light what the viewer aims to gain from it.
On a day that plays a vital role in charting out the country's future and its economy and sees investors wanting to know the happenings of the Budget in a manner that they understand, CNBC-TV18 and CNBC-Awaaz, like previous editions, will, once again, be at the very forefront of decoding the Union Budget ensuring that the viewer gets the perfect low-down.
Commenting on this Basant Dhawan CEO – English News Cluster, Network18 said, “At the CNBC Network on Budget Day, we aim to reach out to people in the best way possible. Our coverage will see the likes of Krishnamurthy Subramanian, Chief Economic Adviser; Rajnish Kumar, Chairman, SBI; Ramesh Damani, Member BSE and Amitabh Kant, CEO, Niti Aayog feature on the channel and provide investors with new insights, unmatched analysis and perspective thus helping them plan more efficiently and make better business and investment decisions. By associating with the Dabbawalas, who are such an integral part of the city, we have strengthened the connect that exists between us and our viewers. With an unmatched viewing experience through our extensive coverage, we once again intend to leave behind a mark as we help citizens understand the Budget in the easiest of ways possible.”
In addition to the activity, CNBC-TV18’s efforts to raise awareness among people on Budget Day will be by presenting an integrated newsroom with comprehensive coverage, where Finance Minister Nirmala Sitharaman shall present the maiden Budget. The channel, that has partnered with IDFC First Bank as Banking partners for the Budget Modi 2.0, will once again look to rise to the challenge and ensure that audiences stay tuned to the Budget’s extensive coverage, delivering updates to them in real-time.
News Broadcasting
News18 India launches Command Centre war explainer with Arya
New show shifts from debates to decoding global conflicts and impacts
MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.
Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.
The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.
At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.
News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”
Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”
The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.
With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.
