News Broadcasting
Adlabs Celebrates the “Imagica Joy” with School Students
Mumbai, July 29th ‘2013: Over 1000 schools from across India will now have the opportunity to be a part of the first ever Adlabs Imagica Educators Connection Programme. As a part of this program, children will get an experience they’ve never had before. This unique offering takes students on an extraordinary adventure through the world of Imagica. The programme aims to inform students on topics ranging from Mughal history to Indian mythology through a state of the art presentation. With ‘I For India’, the students will also get to see and experience India like never before on a simulated flight; a unique bird’s eye view of our culture and heritage.
Adlabs Imagica, which has delighted all visitors irrespective of age, is all set to infuse fun and entertainment for its youngest audience through various school packages. It plans to create customized itineraries that are a combination of learning and fun to make it a must visit destination for school students. The Educators Connection Programme allows school students to experience the stories they have only heard come to life around them. It is an opportunity for them to experience a whole new world and live out their imagination.
After all the excitement, when the hunger kicks in, the kids can enjoy a wide variety of global cuisines at Imagica’s fine restaurants that include European, African, American, Chinese and Indian amongst others.
Commenting on the initiative, Pooja Shetty Deora, Joint Managing Director at Adlabs Entertainment Group said, “We have always believed in providing exciting experiences to our special young audiences. We are very happy to initiate the Adlabs Imagica Educators Connection programme. Although Adlabs Imagica is a destination for all ages, children are among our most enthusiastic visitors. Our focus this year is to build connect with the schools and educate them about this new destination”
The theme park which opened on April 18th 2013 has been attracting and drawing people of all age groups. With the Educators Connection programme Adlabs Imagica intends to showcase its offerings to its youngest target segment. Looks like children across the country now have a great and fun-filled outing to look forward to.
News Broadcasting
CNN-News18 rolls out Battle for the States ahead of key polls
Multi-format election coverage tracks voter mood across five battleground states
NEW DELHI: CNN-News18 has launched a special election programming initiative titled Battle for the States, as India gears up for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry.
Built around the theme ‘Road to Power’, the multi-format coverage aims to follow the entire electoral journey, from campaigning and polling to results and government formation. The network is leaning into on-ground reportage and data-backed storytelling to decode voter sentiment across regions where local issues often shape the narrative.
The programming line-up includes ‘Vote Tracker’, a three-part series developed in collaboration with survey agency Vote Vibe. The show blends survey insights with expert commentary and field reporting, using augmented reality graphics to present complex electoral data such as vote share, seat projections and leadership preferences in a more accessible format. It will air every Monday evening until April 6.
Adding a cultural lens to political reporting is ‘So Saree!’, a ground-driven segment where women anchors travel across constituencies dressed in traditional handwoven sarees from each state. The format uses attire as a storytelling device, highlighting regional identity while capturing grassroots voices.
Meanwhile, ‘Unfiltered Kaapi’ and ‘Chai-Niti’ bring a more conversational tone, drawing inspiration from everyday political discussions in tea stalls and coffee corners. These segments aim to break down key issues through candid, fast-paced exchanges between anchors and reporters, tailored to regional sensibilities.
For viewers seeking deeper insights, the weekend docuseries ‘Reporters Project’ takes a longer view, with correspondents travelling across constituencies to map voter concerns and political shifts on the ground.
“Elections are about people, their aspirations, identities and the issues that matter to them, and every state tells a different story,” said CNN-News18 editorial affairs director Rahul Shivshankar. He added that the initiative focuses on understanding “the sentiment on the ground and what’s driving voter choices”.
Echoing the emphasis on credibility, Network18 CEO – English and business news Smriti Mehra said the network aims to combine on-ground reporting with data-led insights to deliver clear and timely coverage as the elections unfold.
With a mix of data, culture and grassroots reporting, CNN-News18 is positioning Battle for the States as a comprehensive window into one of India’s most closely watched electoral cycles, where every vote carries a story waiting to be told.
