News Broadcasting
ABP news creates a new benchmark on the digital front
MUMBAI: In today’s digital world where businesses need to be agile and adaptive to an ever-changing media landscape, ABP News has been a constant innovator. On the counting day of Gujarat and Himachal Pradesh elections, being a true leader, ABP News smashed all records and set an industry benchmark on digital front.
Reinforcing its digital supremacy, ABP News websites received record shattering 12 million visitors and 52 million page views on the counting day. ABP Live app also ruled the charts and was the most trending app on Google Playstore with 1.5 million active users.
Commenting on this incredible feat, Mr. Avinash Pandey, ABP News Network says- ‘Keeping up with changing consumer behavior, we have tried to make our product screen agnostic. We have exponentially increased our focus on Digital and Television which is validated by the game changing numbers that we’ve achieved. During the counting day , our website achieved 10 million + visitors, 43 million page views while our ABP Live app achieved a milestone of 1.5 million active users. With these record breaking numbers, we’ve successfully reset the benchmark in digital space. Time and again numbers have proved that in case of events of national importance whether elections, Ram rahim case,Mumbai floods etc ,ABP News is the go to news channel of viewers. This success is result of our adaptive business initiatives and extensive editorial coverage especially during Kaun Banega Mukhyamantri- which is the highest recalled election programme in the country. So when it comes to news and information that matters, ABP News and ABP News digital are the only destinations.”
ABP News recently joined hands with Hotstar, which is India’s largest premium streaming platform, to become the only Hindi news channel to be available there. It reaches out to nearly 100 million users every month. No other platform has this kind of reach in India. On counting day, there were an astounding 2 million+ viewers watching ABP News on Hotstar. Watch time went up by 18X compared to previous events, best cementing ABP News’s true dominance on the digital front.
News Broadcasting
News18 India launches Command Centre war explainer with Arya
New show shifts from debates to decoding global conflicts and impacts
MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.
Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.
The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.
At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.
News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”
Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”
The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.
With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.
