Music and Youth
92.7 Big FM, Virender Sehwag join hands with Goonj for 4th edition of Daryadili
MUMBAI: 92.7 Big FM has always been at the forefront to contribute to the welfare of the nation. The largest FM conglomerate is all set to announce the 4th successful year of its heart-warming initiative – Daryadili. In an endeavor to support people battling against the bitter cold each year, 92.7 BIG FM has been bracing its 3 year old campaign by bringing together people from different strata of society to provide warm winter clothes and other essentials to those in need. A marquee initiative, Darya Dili 2014 will see the coming together of Radio Industry’s No. 1 Network – 92.7 BIG FM with Ace Cricketer Virender Sehwag and renowned NGO Goonj to support and uplift the marginalized. Over the last three successful years of the campaign, 92.7 BIG FM has been scaling up its social campaign to go pan India across its 45 station network dramatically increasing the reach to 4.3 Cr. To help accomplish the bold mission this year, the face of Darya Dilli, Virender Sehwag will come on the breakfast show every morning and promote auctions with a message.
Eminent celebrities such as Sunidhi Chauhan, Farah Khan, Smriti Irani, Bappi Lahiri, Chetan Bhagat and Shaan have whole heartedly come forward to support the campaign. Renowned BIG FM RJs- RJ Siddharth, Yaadon Ka Idiot Box fame Neelesh Misra, Celeb RJ Richa will contribute to the cause. In Hyderabad, BIG FM RJs along with NGO will appeal listeners to educate kids from the street. In Bangalore and Chennai 92.7 BIG FM will support the under-privileged to hone their hidden talents and skills along with NGO Bhumi. In Chennai, RJs will appeal listeners to provide lesser privileged kids with stationary, toys and books. 92.7 BIG FM RJs across the country will touch the philanthropic side of listeners to make a positive impact on society.
Speaking on the occasion, National Business Head, 92.7 BIG FM, Mr. Ashwin Padmanabhan stated, “92.7 BIG FM has always pioneered initiatives that contribute to the welfare and well-being of the society. It wasn’t long ago when we launched Darya Dilli with the aim of bringing people together to assist and aid those in need and it gives me great pleasure to announce that we have made good progress in a short span of just 3 years. We are also delighted to announce the expansion of our campaign down south and Maharashtra that increases the reach to more than 4.3 crore across the nation. It is humbling to see how an idea that we thought of three years ago, has grown from strength and strength and today we have here with us a cricketing icon, Mr. Virender Sehwag, who has chosen to come forward and associate with us for this noble cause.”
Speaking of his association with 92.7 BIG FM and Darya Dilli, Virender Sehwag stated, “It is with a deep sense of humility that I have associated with Daryadili. Making an effort to give warm blankets in the sheer cold of the north is a cause I’m personally and emotionally involved with. These initiatives bring people together to realize, understand and contribute to building a more caring and compassionate society. I am extremely proud to be associated with 92.7 BIG FM, a brand that has been at the forefront of the helm in their endeavor to sensitize everyone towards issues that plague people every year and the steps one can really take to help one another.”
Music and Youth
TLC launches ‘World On My Plate’ with Shipra Khanna
New travel-food series premieres 29 March at 7:00 PM.
MUMBAI: Shipra Khanna just packed her bags and her flavours because when a celebrated chef takes you on a global plate tour, even the couch starts feeling like first-class. Warner Bros. Discovery India has announced the launch of World On My Plate with Shipra Khanna, a new travel and food series set to premiere on TLC on 29 March at 7:00 PM. Hosted and curated by the popular chef and television personality, the show blends food, travel and culture through an intimate and immersive lens.
Across three visually rich episodes, Shipra journeys to global destinations to explore not just what people eat, but why they eat it, uncovering the stories, traditions and human connections behind every dish. The series opens in London, weaving its iconic landmarks with diverse culinary scenes, before moving to Spain’s vineyards, olive orchards and coastal kitchens.
Warner Bros. Discovery head of advertising revenues for South Asia Tanaz Mehta said: “At TLC, our focus has always been on bringing authentic stories that reflect how people live and connect. World On My Plate builds on this by using food as a lens to explore shared traditions across geographies. We’re excited to collaborate with Chef Shipra Khanna, whose perspective brings both depth and relatability to these narratives.”
Shipra Khanna added, “Food has always been my way of connecting with people and understanding cultures. With World On My Plate, I’ve had the opportunity to step into new worlds, learn from incredible individuals, and share stories that go far beyond the plate. This show is very special to me.”
The series promises strong visual storytelling, meaningful interactions and a fresh perspective on global cuisine celebrating flavours alongside the emotions and traditions that shape them.
In a world where travel shows often feel like distant postcards, Shipra Khanna is serving up something far more personal: a passport to cultures through their kitchens, proving that the best way to understand a place is still through the plate. Tune in to World On My Plate with Shipra Khanna starting 29 March at 7:00 PM on TLC.
