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61st Idea Filmfare Awards 2014 (South) A night to remember

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MUMBAI: The 61st  Idea Filmfare Awards 2014 (South) saw the cr?me de la cr?me of the South Indian film industry converge to one roof in Chennai. It was a night where upcoming stars rubbed shoulders with veterans and legends. Scintillating performances and entertaining hosts gave perfect complement to the awards winners. It was an evening of excellence and grandeur.

 

The cutest couple in Chennai, singer Chinmayi and actor Rahul played the perfect hosts entertaining the audiences with their wit and flawless chemistry. Sizzling performances by the most glamorous girls in all of South India added the extra oomph in the night. Asha Sarath danced to the tunes of Malayalam songs like Arrivin nilaave and Angopangam.  Sruthi Hariharan swayed to Kannada hits Thinbedakami and Nee Thorebeda from Lucia and Tamil numbers Nallavannu Solvaanga from Veeram and Yeppa Mama Treatu from Jilla.

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Tamil diva Sanchita Shetty rocked the stage with chartbusters like Kasu Pannau Duddu Money Money, Mama Dowser and Ethir Neechal title track. The prettiest face in Bangalore, Parul Yadav scorched it up with Kannada numbers like Pyarge Aagbittaite (Govindaya Namaha), Kai kaya (Chingari), Baite baite (Varadanayaka) and Darling darling (Madarangi).

 

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Rima Kallingal wowed with Malayalam numbers Chillane (22 Female Kottayam), Theerathe neelunne (Thira), Nenjile from the movie 1983 and Mangalyam from Bangalore Days. The super-hot c boogied to hit Rajinikanth numbers in both Tamil and Telugu. Songs like Style from Sivaji, Rakamma kayya thattu from Thalapathi and Elephunk by the legendary Ilayaraja brought the house down.

 

Taapsee Pannu electrified with Tamil hits like Anjana anjana from Vandhan Vendran, Yathe yathe from Adukalam, En Fuse Pochu from Arrambam and followed up with Telugu numbers like Ekkadekkada from Veera, Akasham Baddalaina from Mr. Perfect and Naughty girl from Shadow. And finally everyone’s favourite Shruthi Haasan pulled out all stops with hits like Dappa Dappa, Why this Kolavari Di, Pilla Nuvuu Leni Jeevitham and Cinimaa Chupista Mama.

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Stars and celebrities from the four South industries showed unparalleled gusto in celebrating the winners and the nominees. The well-deserved Critics’ Award winners Dhanush for Tamil film Mariyan and Prithviraj for Malayalam film Celluliod were received with thundering applause. And the Lifetime Achievement Awards were presented to Jayabharathy and to Late Balu Mahendra, which was received by his wife who were visibly humbled by the adulation showered on them by their peers and the cheering crowds alike.

 

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The title sponsor for the show was Idea Cellular and the associate sponsors were  NAC Jewellers and Reliance Trends  The other sponsors were Radio Partner – Radio Mirchi; Beauty Partner – Close Up; Beverage Partner –  Signature, Packaged Drinking Water;  Multiplex Partner – Orienta Cine Advertising and  Trophy Partner – The Award Gallery;

 

Catch all the excitement of the 61st  Idea Filmfare Awards 2013 (South) aired exclusively on Asianet (Malayalam,  Vijay TV (Tamil),  Suvarna (Kannada) and  Maa (Telugu)  the telecast partners for the event

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Awards

Ajay Kakar to chair jury for ad:tech Honours Awards 2026

Industry leaders join jury as nominations surge for marketing tech awards

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NEW DELHI: The ad:tech Honours Awards 2026 are gearing up for a bigger second edition, with Ajay Kakar, head of corporate branding at Adani Group, set to chair the jury for India’s technology-focused marketing awards.

Organised in partnership with the International Advertising Association India Chapter, the awards celebrate the growing influence of technology in shaping modern advertising and marketing outcomes. This year’s edition has drawn a strong response from across the industry, signalling rising momentum around innovation in marketing technology.

The organisers say the nominations reflect a wide range of ideas and approaches, highlighting how brands and agencies are increasingly leaning on platforms, tools and data to sharpen their campaigns and connect with audiences more effectively.

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Leading the evaluation process, Kakar will head a jury made up of senior leaders from across brands, agencies and technology platforms.

The jury panel includes Amaresh Godbole, CEO, digital technology business at Publicis Groupe; Bishwajeet S, head of marketing and PR at Volkswagen India; Carol Goyal, executive director at Rediffusion and CEO of Aesthetic Intelligence Lab; Kushal Sanghvi, director at Komerz; Lara Balsara, executive director at Madison World; Rana Barua, group CEO India, sea and North Asia; Deepak Oram, senior vice president growth marketing and martech; and Priyanka Khaneja Gandhi, head of marketing and creative solutions at Amazon Ads India.

The ad:tech Honours Awards aim to recognise not just creative campaigns but the smart use of technology that delivers measurable impact and business results. Categories this year reflect the rapidly evolving digital landscape, covering areas such as artificial intelligence, data-driven marketing, content ecosystems, automation, martech and adtech integration, and commerce-led marketing.

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The winners will be announced on 17 March 2026 at the Yashobhoomi Convention Centre in New Delhi during ad:tech New Delhi 2026. The event is expected to bring together leaders from brands, agencies, platforms, creators and technology partners for an evening celebrating the ideas and innovations shaping the future of marketing.iconductor industries.

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