Connect with us

GECs

Zee wins Lanka series satellite rights for Rs 195 million

Published

on

MUMBAI: The change of guard at the top of the Board of Cricket Control in Indian (BCCI) has had its immediate fallout with Zee Telefilms bagging the satellite rights for the upcoming three Test series with Sri Lanka, which kicks off in Chennai tomorrow. According to sources close to the developments, Zee paid Rs 195 million for the telecast rights.

The signing of the deal between the BCCI and Zee follows a directive from the Delhi High Court today instructing the cricket board to invite bids for awarding the telecast rights and take a decision by today itself.

It is pertinent to note here that according to news wire Press Trust of India, Prasar Bharati counsel Rajiv Sharma pointed out to the Court that the telecast rights of the three-Test series had already been granted to the pubcaster on 28 November.

Advertisement

PTI reported that the Bench asked him to approach BCCI and expressed the hope that the Board would honour the earlier commitment.

What this indicates is that while the terrestrial rights will rest with Parsar Bharati, the satellite rights have gone to Zee.

Zee Sports business head Himanshu Mody said, We are delighted to acquire the cable and satellite rights for the 3 Test match series between India and Sri Lanka. In an open and transparent meeting with the BCCI, in which all bidders were present, we managed to secure the rights for the series. Acquiring the rights is an assertion of our commitment to provide exciting cricket to viewers in India.

Advertisement

Mody further added, We are sure to repeat the success achieved in Standard Chartered Afro Asia Cup and Kingfisher Challenger Series through world-class production, marketing and distribution strength of Zee Sports. We will continue to build on that equity and provide even greater enjoyment to the fans of the game, in the tournament to be played.

The telecast will include preview and review shows, special programming and advertising innovations, world-class graphics, special interviews and match reports. Cricket Café the innovative programming initiative from Zee Sports will present the pre and post analysis of the match. In addition we are working on special initiatives to substantially boost the value we provide to our viewers and advertisers. SportsCafe, Zee Sports daily news program will present the daily highlights and analysis of the best moments of the matches.

The is hardly likley to be the last word on this contentious matter and one would expect more action in the courts around this issue, so stay tuned…

Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

GECs

Asianet Television Awards 2026 celebrates women power in Malayalam TV

“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.

Published

on

MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.

The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.

Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.

Advertisement

The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.

Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.

The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.

Advertisement

Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.

Continue Reading

Advertisement News18
Advertisement All three Media
Advertisement Whtasapp
Advertisement Year Enders

Copyright © 2026 Indian Television Dot Com PVT LTD

This will close in 10 seconds

×