GECs
Zee TV UK’s watch party for “ChhoriyyanChali Gaon” delivers laughter, nostalgia, and rave reviews
MUMBAI: Zee TV UK hosted an exclusive Watch Party in Central London, offering a first look at its latest reality show ChhoriyyanChali Gaon (Beauties Goes to Village). The invite-only event welcomed over 35 guests from media, entertainment, and business, and delivered an evening filled with laughter, nostalgia, and heartfelt connection.
This event marks a first-of-its-kind initiative in the UK by any Indian television channel — a curated preview held a full week before the show’s official launch, underscoring Z’s commitment to innovation and audience engagement. The gesture was not just bold — it was precocious, setting the tone for a new era of immersive content experiences.
Guests were treated to a preview of the show’s first four contestants, whose journey from city life to village challenges sparked surprise, admiration, and plenty of laughter. From fetching water to cooking on mud stoves, the women’s experiences will resonate deeply with the audience, many of whom shared their own village memories during the evening and got emotional.
Zee Entertainment Enterprises Ltd. president – International Business, Amit Goenka stated, “Z has always stood at the forefront of innovation, and with ‘ChhoriyyanChali Gaon’, we are proud to pioneer a format that blends entertainment with cultural authenticity. This is not just a show — it’s a movement that reconnects our global audiences with the soul of India. Hosting a preview event in the UK, ahead of the official launch, is a bold step that reflects our commitment to creating immersive, meaningful experiences. We are proud to be the first Indian broadcaster to do so, and we believe this marks the beginning of a new chapter in culturally rooted storytelling.”
Hosted by Parul Goel, Territory Head of Zee Entertainment UK Ltd, the event featured gourmet starters and light drinks, creating a warm and festive atmosphere. A special video message from the deputy CEO and chief financial officer of Zee Entertainment Enterprises Ltd, India, Mukund Galgali, added gravitas, highlighting Z’s commitment to bold, culturally rich storytelling.
The feedback was overwhelmingly positive. Attendees expressed that audiences are craving something new — a break from the repetitive reality formats that lack innovation or cultural depth. ChhoriyyanChali Gaon was hailed as a refreshing concept that reconnects Indians abroad with their roots, offering both entertainment and emotional resonance.
Attendees praised the show’s concept for reconnecting Indians abroad with their roots and expressed excitement for upcoming episodes. “Only Z could come up with something so real, so entertaining, and so close to home,” was a common sentiment. Guests left with smiles, stories, and genuine excitement for the episodes to come.
The evening concluded with warm wishes for the show’s success and appreciation for Z’s innovative programming. ChhoriyyanChali Gaon is poised to become a cultural bridge — one that entertains while celebrating the essence of Indian village life. The show is launching on 3 August at 9pm.
GECs
Asianet Television Awards 2026 celebrates women power in Malayalam TV
“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.
MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.
The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.
Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.
The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.
Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.
The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.
Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.
