GECs
Zee to kick off Zee Carnival on 16 February in London
MUMBAI: Zee Network is set to host its annual event Zee Carnival 2007 at the Grand Hall, Olympia in London on 16, 17 and 18 of February.
Zee Carnival’s main attraction is its catalogue of Bollywood star appearances. Expected to attract about 30,000 people across the three days, the line up consists of Priyanka Chopra and Esha Doel, along with Big Brother winner Shilpa Shetty who will provide a Live interview.
In addition, Pakistani cricket sensation Shahid Afridi will be present and Himesh Reshmiya will be performing live. Zee’s soap stars including Jay Walia, Bani, Vidhya, Chandini and Nahar Singh and celebrity chef Sanjeev Kapoor will also be present. The carnival will also have about 125 stalls in various zones, inform an official release.
The network states that the carnival will be highly publicised with “mammoth advertising campaigns including underground advertising all over the UK.”
Zee Entertainment Enterprises Ltd. senior vice president Ashish Kaul said, “Zee Carnival 2006 was a huge success. This year’s main attraction is the catalogue of Bollywood, television, cricket and musical stars appearance in the event.”
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
