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Zee launches ‘Kahiye To…’, expects to bring ‘democracy’ in TV viewing

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MUMBAI: Zee TV has introduced Kahiye To… an interactive programme that will have the viewer calling shots and demand the programme of his choice.

Raj Verma and Anmol Gill who is making her debut on television will host Kahiye To…, which will air on Sundays at 12:30 pm.

 
Kahiye To… expects to take forward the famous adage “The viewer is king”. As Zee TV head programming Ashwini Yardi says, ” This is the first time a television channel is going interactive with its viewers. The audience gets full freedom of choice, deciding what they want to watch. No longer will the audience be mute spectators, but, based on the pilot, they will decide if they want a serial to be developed further or be junked.”

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In the show, the viewers will be introduced to the concept of the series and then to clippings of the pilot with an introduction of the same. Finally, the anchors will encourage the viewers to send in their votes for the said pilot, through SMS. Based on a benchmark number of votes, and a Yes: No ratio, it will be decided whether the viewers would like the pilot to become a full-fledged series. The results will be announced in the following weeks’ episode. If there is a thumbs-up for a pilot, it will go into production and be on air in the shortest possible time, said an official release.

The pilot will be shown on alternate weeks. The episodes will also have exciting contests where the viewers can win fabulous prizes, highlights for the week for Zee TV will also be shown during the programme. The episode without pilots will have an interview with a celebrity from Zee TV, added the release.

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News Broadcasting

Kamlesh Singh receives Haldi Ghati Award from MMCF

India Today Group editor honoured for three decades of journalism at Udaipur ceremony.

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MUMBAI- Kamlesh Singh just turned a lifetime of sharp words into a shiny shield because when journalism wakes up a society, even the Maharana of Mewar wants to pin a medal on it.

The Maharana of Mewar Charitable Foundation (MMCF) conferred its prestigious Haldi Ghati Award on Kamlesh Singh, a senior editor at the India Today Group, during a ceremony in Udaipur on 15 March 2026. The national award, instituted in 1981-82, recognises “work of permanent value that initiates an awakening in society through the medium of journalism.”

Singh, who leads several editorial initiatives including Aaj Tak Radio, the Teen Taal community and The Lallantop, was presented the honour by Lakshyaraj Singh Mewar, Managing Trustee of MMCF. The citation highlighted his three decades of contributions to Indian media, innovations in digital journalism, mentoring young reporters, and his popular podcast persona “Tau” on Teen Taal, which fosters thoughtful public discourse.

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The Haldi Ghati Award, named after the historic Battle of Haldighati symbolising valour and resilience, is one of four national awards given annually by MMCF. Past recipients include Tavleen Singh, Piyush Pandey and Raj Chengappa.

Other honourees this year included Padma Vibhushan Pt Hari Prasad Chaurasia, Vedamurti Devvrat Rekhe, Treeman of India Marimuthu Yoganathan, Vir Chakra Capt Rizwan Malik, and US-based researcher Molly Emma Aitken, who received the Colonel James Tod Award for contributions to understanding Mewar’s spirit and values.

In an era where headlines often shout louder than substance, the MMCF quietly reminded everyone that real journalism isn’t about noise, it’s about the quiet, persistent work that stirs society awake, one thoughtful story at a time.

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